We often get asked what’s the best email marketing automation tool for e-commerce brands which is to no surprise with the 130+ odd tools available on the market solely in the e-commerce space and thousands of general email marketing platforms to choose from.
Insights
Digital Marketing
What are the costs for using the new Google Maps?
We have enjoyed a good run of benefits for our clients who are using Google Maps API to embed maps to their websites.
However from July 16 2018, Google Maps has made some changes to all Google Map accounts. This includes current Google Map users who fall within the `free’ usage too.
Previously a customer could set up an API integration for Google Maps without needing to add credit card details. However Google has now changed the rules so that all Google Maps accounts need to be linked to a credit card regardless if they fall within the ‘free’ usage levels.
Does this affect me?
Your embedded Google Map integration may be working fine today but Google Maps is slowing switching off all accounts with no credit card details. So whilst it may not be affecting you right now, all Google Map integration will eventually stop working for all accounts without related credit card details.
It’s worth noting here too that Google has changed pricing and cap levels but if you are currently using a simple static map, you will not need to worry about the cap as these type of maps have no limit and therefore will not incur any charges for using the API integration.
Beginners Guide to Google Analytics
Google Analytics can be daunting, especially if you haven’t had any interaction with the platform before. There are endless reports you can run, as well as multiple menus and tabs to navigate through.
Our Thoughts on the New Google Search Console
If you’re anything like us, we love using Google Search Console. Recently, the beta version of the new Google Search Console was released. It comes with a few new features we are already finding beneficial.
Create Automated Birthday Emails With Campaign Monitor
A great way to show your email subscribers you’re thinking about them is to send them a birthday email. You’re probably thinking about all of the subscribers you have… and how time consuming this might be. Luckily, with Campaign Monitor, you can send automated birthday emails.