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You may have noticed there are two types of actions you can take towards Facebook Business Pages. One, you can “like” the page. Or two, you can “follow” the page. But what is the difference?

So what is Google AdWords? Some of you may have heard of it. For others, this will be a completely new term.

Social media is forever changing.

In our latest infographic, we take a look back over the past 18 years to see how our social channels have evolved and where we are at today.

Google receives 40,000 search queries PER SECOND! If that’s not reason enough to put your business on Google, then we don’t know what is!

If you’re an app owner or developer, brace yourself because Apple have released a new way to get your app right in front of your target audience and ramp up your app sales!

We recently posted about the importance of migrating your website to HTTPS and the benefits it has in terms of security and ranking. But is Google now favouring secure sites in the search engine results page?

With so many different social media platforms out there today, it’s difficult to determine where your company will fit best. Once decided, it’s important to follow best practices to drive the most engagement through these channels and your business.

So you have your subscriber base and you’re ready to create your first Electronic Direct Mail (Otherwise known as EDM). There are a few points to consider before setting up your digital campaign.