Social media is forever changing.
In our infographic below, we take a look back over the past 18 years to see how our social channels have evolved and where we are at today.
1999 – MSN Messenger
MSN Messenger was a widely popular instant chat service. In 2009 it had 330 million users each month. The service is now discontinued.
2003 – Skype, LinkedIn, Myspace
Skype has over 300 million active users.
LinkedIn has over 100 million active users. 32% of employed adults use the service.
Myspace was purchased by Justin Timberlake and Specific Media Group for $35 million.
2004 – Facebook, Flickr
Facebook is the leading social network and holds an 18% market share. There are over 1,590 million active users and 40 million small business pages.
In 2011, Flickr had over 6 billion images.
2005 – Bebo, YouTube
2/3 people watch YouTube and TV at the same time. In February 2016 YouTube’s market share went up 21.78%
2006 – Twitter
There are 320 million active accounts. Twitters revenue was $2.22 billion in 2015. In February 2016 Twitter’s market share went down 4.99%
2007 – Tumblr
Tumblr has over 555 million active members. In February 2016 Tumblr’s market share went down 1.34%
2010 – Instagram, Pinterest
Instagram has over 400 million active users. 90% of these users are under 35 years old. 95 million photos and videos are shared daily.
Pinterest has over 100 million active users. 71% of these users are women.
2011 – Snapchat, Google+
Snapchat has over 200 million active users with 8,796 photos shared every second.
Google+ had 10 million active users 2 weeks after launch. After one month it reached 25 million users.
2014 – Slack
When Slack launched it had 16,000 users. It now has 5 million daily active users, with 1 million users logged in simultaneously. Slack’s annual recurring revenue is estimated at $100 million.
Social Media Timeline infographic
So where will we go from here? Are you already using some of these social channels for your marketing? Punch Buggy are experts in digital media strategies and can help you put one in place today.
Get in touch with us on 02 8911 3849 or email us at [email protected].
