We’ve put together a new website launch seo checklist to ensure you are covering the basis of SEO on-page optimisation guidelines.
Use our infographic below to ensure you are following these 10 steps to get the most out of your website.
- URL structure
Ensure your URL is structured and clean using relevant keywords. - Meta titles
Use a meta title appropriate to your page or post topic. Target your keyword first and then your business name remembering to stick below 60 characters. - Meta descriptions
Write a good quality meta description relating back to your page or post to gain users interest. Keep the description below 160 characters. - Headings
Use headings in the content relevant to your topic and meta title, remembering to use only on H1 H2, H3, H4. - Keywords
Use keywords naturally throughout your content that relate to your topic or post. - Valuable content
Aim to write engaging, useful copy at a minimum of 400+ words. - Internal linking
Internally link to other pages and posts on your site using a topic cluster model. You should also externally link your posts to other sites where relevant. - Mobile friendly
Ensure your site is mobile friendly and optimised for speed. - Compress your images.
Optimise your images to ensure your site loads quickly. Did you know 40% of people will leave a site if it takes more than 3 seconds to load? - Alt text
Use descriptive alt text on your images to assist search engine crawlers.